Turn carbon data into a business efficiency lever

Measure and optimize the environmental performances of your full digital value chain.

MEASURE

Measure the carbon impact of your digital ecosystem.

REDUCE

Activate low-carbon strategies to boost performance.

MANAGE

Make responsible marketing a competitive advantage.

Calculate your website’s environnmental impact

Decarbonize your digital ecosystem. Boost your performance. Discover our approach

11,000+

tons of CO2e measured

1,400+

tons of CO2e reduced

-30%

Avg CO2e reduction / project

-20%

average unit costs reduction

They trust us

Integrate digital marketing into your net-zero trajectory

Audit, strategy, training: tailored support for sustainable performance.

01

Emissions measurement and mapping

Measure the carbon impact of your channels using an open-source methodology aligned with GMSF v1.2.

02

Digital and carbon efficiency boosting

Reduction initiatives that boost your performance: improved ROAS, lower unit costs.

03

Steering and large-scale deployment

Training and support for your teams and ecosystem to embed best practices.

Activate carbon intelligence as a performance booster.

Discover our case studies.

Focus areas
Media performance and sustainability

Net Zero Strategy

Integrating digital marketing into the low-carbon trajectory

Responsible AI

Measuring the Impact of AI on Creative Production

Data and Management

Data Visualization of Carbon KPIs in Media Dashboards and Real-Time Monitoring

Culture Integration

Team Training and Guidelines

Website

Eco-Friendly Web Design and Tracking

Media

Paid Social, Programmatic, Search, TV & OOH

Influencer Marketing

Responsible Content and Creator Training

From carbon reduction to business opportunities

footsprint has been a key partner in our Media Decarbonization journey at L’Oréal Canada. Our collaboration has helped us accelerate on lowering carbon emissions from our media campaigns at scale without sacrificing our media efficiency. With their precious help over the last two years, we have been able to establish ourselves as one of the leading markets globally in Digital Sustainability, even going beyond media with Influence and Website decarbonization.

Olivier Mathon

Media, Advocacy & Influence Team Lead

Our success stories

Discover our case studies

-25%
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+18%
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Carbon impact: a first assessment offered Contact us

Best Agency in Responsible Marketing
Paris 2025

Best Practice in Sustainability - Agency - Americas
London 2024

Les Cas d’Or Performance Marketing Logo
Montreal 2025

Best Practices in the Beauty Sector
London 2025

Responsible Influence Marketing
Paris 2025